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Some of the Points Amy and Craig Discussed

Next Gen Navigation including the real time hotel, food, traffic and shopping.  Amy can share a great story about a trip to West Virginia white water rafting where the next-gen navigation technology saved her!  

Features that focus on making the trip easier include:

  • PEPS and or SecuriCode
  • Adaptive Cruise  
  • SYNC
  • Easy Fuel
  • Auto High Beams  
Features that make the trip more safe:
  • Collision Mitigation
  • Cross Traffic Alert
  • BLIS  
Features that make the trip more comfortable:
  • Multi Contour Seat
  • Sony Audio

About Amy

Amy Marentic is Ford’s North American Car and Crossover Planning Manager.

  Trained as an aerospace engineer, Marentic aimed to be an astronaut.  During her senior year at the University of Michigan, she realized that an automotive career could provide years of exhilaration, compared with a brief ride in space she might never achieve.

  Marentic was passionate about the reinvigoration and repositioning of Taurus as Ford’s flagship sedan.  The data she and the team evaluated told them that the full-size sedan market had changed.  With the emergence of crossovers and sport utility vehicles as family vehicles, Marentic and the team began to see Taurus in a different light. 

  As the new 2010 Taurus was moving through the development process, Marentic and the team saw yet another market opportunity in contemporizing the original Taurus SHO formula.

Her 10 years of engineering experience, overseas marketing assignments, customer insight and passion for supporting decisions with quantitative data have given Marentic the background necessary to rally a team around reinvigorating a car – the 2010 Taurus – that means so much, to so many.

About Ford Motor Company

Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents.  With about 205,000 employees and about 90 plants worldwide, the company's automotive brands include Ford, Lincoln, Mercury and Volvo.  The company provides financial services through Ford Motor Credit Company.  For more information regarding Ford's products, please visit www.ford.com.